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March 19, 2025

Amazon Expands its Presence in Ireland: Launching Amazon.ie

Amazon, the global leader in e-commerce, has announced a significant step in its Irish expansion. In the coming days, the company will launch a dedicated online store, Amazon.ie, marking a major milestone in strengthening its presence in the Irish market.

A New Era of Online Shopping in Ireland

The launch of Amazon.ie brings a range of significant improvements for Irish customers and businesses. Key advantages of the new platform include a more extensive product selection and significantly faster delivery services across Ireland. A major benefit is also the reduction of customs fees and the removal of various trade restrictions, making the shopping experience smoother and more convenient.

What Changes for Sellers?

Until now, Irish customers primarily shopped through Amazon.co.uk, which, after Brexit, led to various complications, including customs fees and longer delivery times. The launch of Amazon.ie will eliminate these obstacles and bring several key benefits:

Key Benefits for Sellers:

  1. Access to a Growing Market: The Irish e-commerce market is expanding rapidly and is expected to reach $6.2 billion by 2025, with further growth to $8.68 billion by 2029. With an annual growth rate of around 9%, it presents an attractive environment for entrepreneurs. The new platform will provide easier access to Irish customers.
  2. Faster and More Efficient Logistics: With the opening of Amazon’s first distribution center in Dublin in 2022 and a five-year contract with the local postal operator An Post, sellers can expect faster deliveries and a more streamlined return process.
  3. Elimination of Customs Fees: Selling through the local Irish platform means customers will no longer face additional customs charges, making products more competitive in the market.
  4. Support for Local Businesses: Amazon.ie will enable Irish sellers to expand their reach not only domestically but also internationally, fostering the growth and expansion of local businesses.


Practical Steps for Sellers:

  • Registration on Amazon.ie: Sellers should register their accounts on the new platform as soon as possible to be prepared for the official launch. If they already have an Amazon account, they only need to expand to the new country—no new registration is required.
  • Logistics optimization: Utilizing the services of a distribution center in Dublin and collaborating with An Post can ensure efficient and fast delivery to customers.
  • Tailoring the offer: Analyzing the preferences of Irish customers and adjusting the product portfolio can enhance the attractiveness of the offering in the local market.

Support Programs and Tools:

Amazon recognizes that entering a new market can be challenging for sellers, which is why it provides a comprehensive support system. Whether you are a new seller or an experienced e-commerce professional, you can take advantage of a range of tools and programs designed to help you grow your business in the Irish market. These tools are designed to facilitate daily operations, assist with market analysis, and optimize your sales.


Amazon offers several support programs for sellers:

  • Training and webinars on selling in the Irish market
  • Tools for market analysis and sales optimization
  • Support in creating product listings
  • Assistance with logistics issues

Conclusion

The launch of Amazon.ie represents a significant opportunity for sellers to enter the growing Irish market. The key to success will be thorough preparation, proper setup of processes, and making use of all the tools and support that Amazon offers. For sellers who prepare in a timely manner and properly establish their strategies, the Irish market can represent significant potential for business growth.

☝️ Start selling on Amazon.ie today! Contact EXPANDO click here, and we’ll guide you through every step to enter the market.

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